Pre
reading: comment
about the following questions
Have you had the experience of
traveling by airplane?
Would you like to travel by
airplane?
During
reading: read
the article and answer the questions
Letter
Emirates, First Floor, Gloucester
Park, 95 Cromwell Road, London SW7 4DL
A free flight
voucher and a chance to win a luxury Far East holiday
Dear Mr. Foley
As someone who
has flown Emirates in the past year, you will have experienced our outstanding
service to the Middle East. But were you aware that Emirates also flies to
extensive network of major destinations all around the world?
By filling in the enclosed
questionnaire, you will be helping us with our research on your views as a
business traveler, as well as providing an update for our database. This will
ensure that we only send out information and offers that are relevant to you
personally.
To thank you for your time and
effort we will send you a free flight voucher.
You can use this to claim a free
Economy ticket if you take a First or Business Class trip with Emirates before
July this year.
In addition we will be entering
all responders’ names in a free prize draw, and the winner will receive a
Business Class trip for two people including 7 nights’ luxury hotel
accommodations in a choice of three exotic locations- Hong- Kong, Singapore, or
Bangkok.
To qualify for your free voucher
and enter the prize draw, please ensure your completed questionnaire reaches us
by 22 January.
You’ll find full details in the
enclosed leaflet. I do hope you find the information in it interesting and that
you take advantage of our free flight offer and wish you the best of luck with
our prize draw. The winner will be notified by 5 March. Most of all, I hope we
will be welcoming you once more on board an Emirates flight.
Yours sincerely,
Vic Sheppard.
Sales Manager
QUESTIONS
a. What is the purpose of the
letter?
b. What incentive is the company
offering if you fill in the questionnaire?
c. What condition is attached to
the offer?
d. Why do companies run this type
of promotion?
Post
reading: paraphrase
the article in a ten-line-paragraph
